Students who complete the Major in Communication Studies with a Media, Technology, and Popular Culture Concentration will be knowledgeable about the history and practice of our discipline focusing on film, media, technology, and popular culture. Students will be able to explain the utility of theories from these areas and be able to utilize research methods to explore questions from each area of inquiry.

Additionally, students graduating with a degree in Communication Studies will have skills that allow them to apply their knowledge of the major as they address contemporary issues salient to their personal, professional, and civic lives. They will be skilled in both oral and written communication, being able to develop and deliver coherent, well-organized claims to specific audiences. Students will also develop critical thinking skills that allow them to analyze texts, situations, or issues using credible evidence and following a logical, systematic, and/or precise structure.

Learning Objectives

Upon successful completion of this program, students will be able to:

  1. Demonstrate knowledge of the history, theory, and research methods of film, media, popular culture, rhetoric, democracy, civic engagement, interpersonal, organizational, and cultural communication with a focus on media, technology, and popular culture communication.
  2. Develop and utilize oral communication skills across the study of communication.
  3. Develop and utilize written communication and research skills across the study of communication.
  4. Develop and utilize critical thinking and analysis in support of ethical, effective human communication.
  5. Transfer the knowledge and skills gained in the communication studies program to a meaningful trajectory in their personal, career, and/or civic lives after graduation.

Effective Fall 2026

Students may enroll in either the standalone major or (at most) one of the concentrations under the Major in Communication Studies.

Freshman
AUCCCredits
CO 150College Composition (GT-CO2)1A3
SPCM 100Communication and Popular Culture (GT-AH1)3B3
SPCM 130Foundations of Human Communication (GT-SS3)3C3
SPCM 200Public Speaking 3
1B1B3
1C1C3
Biological and Physical Sciences3A7
Electives 6
 Total Credits 31
Sophomore
 
SPCM 201Introduction to Rhetoric (GT-AH3)3B3
SPCM 207Public Argumentation 3
Select one of the following AUCC Category 2 (Advanced Writing) courses: 3
Writing Arguments (GT-CO3)2 
Writing in the Disciplines: Arts and Humanities (GT-CO3)2 
Writing in the Disciplines: Sciences (GT-CO3)2 
Writing in the Disciplines: Social Sciences (GT-CO3)2 
Writing in the Disciplines: Education (GT-CO3)2 
HIST XXX 3
Additional Arts and Humanities1 3
Additional Social and Behavioral Sciences2 3
Historical Perspectives3D3
Electives 9
 Total Credits 30
Junior
 
SPCM 341Evaluating Contemporary Television4A,4B3
SPCM 342Critical Media Studies4A,4B3
SPCM 350Evaluating Contemporary Film4A,4B3
SPCM 360The Personal Lens – Making Media 3
Communication Studies Electives3 3
Minor, Interdisciplinary Minor, or Second Major4 15
 Total Credits 30
Senior
 
SPCM 479Communication Studies Capstone4C3
Select 12 credits from the following 12
Career Communication  
Gender and Communication  
Digital Media Cultures  
Visual Communication  
Screenwriting as Communication  
Film History: International4A,4B 
Film History: United States4A,4B 
Asians in the U.S. Media  
Film and Social Change  
Gender and Genre in Film: Comedy  
Gender and Genre in Film: Horror  
Gender and Genre in Film: Other Genres  
Study Abroad--South Korea: Cinema, Culture, and History  
Global Media Cultures  
Narrative Fiction Film as a Liberal Art  
Making Hybrid Fiction Nonfiction Film  
Study Abroad: Cinematic Rome  
Minor, Interdisciplinary Minor, or Second Major4 6
Electives5 8
 Total Credits 29
 Program Total Credits: 120
1

Select three credits from the following subject codes: ART, D, E, ETST, L***, MU, PHIL, TH, or WS. 

2

Select a total of three credits from the following: AREC 202, GR 100, courses with subject codes ANTH, ECON, ETST, HIST, JTC, POLS, PSY, SOC, or WS. 

3

Select a total of 3 credits of SPCM subject code courses excluding SPCM 479 and SPCM 495.

4

Students must complete a university approved minor, interdisciplinary minor, or second major.

5

Select enough elective credits to bring program total to a minimum of 120 credits, of which at least 42 must be upper-division (300- to 400-level).

Freshman
Semester 1CriticalRecommendedAUCCCredits
CO 150College Composition (GT-CO2)X 1A3
SPCM 100Communication and Popular Culture (GT-AH1)X 3B3
1CX 1C3
Biological and Physical Sciences X3A3
Elective   3
 Total Credits   15
Semester 2CriticalRecommendedAUCCCredits
SPCM 130Foundations of Human Communication (GT-SS3)X 3C3
SPCM 200Public SpeakingX  3
1BX 1B3
Biological and Physical Sciences X3A4
Elective X 3
CO 150 must be completed on the end of Semester 2.X   
 Total Credits   16
Sophomore
Semester 3CriticalRecommendedAUCCCredits
SPCM 201Introduction to Rhetoric (GT-AH3)X 3B3
HIST XXXX  3
Additional Arts and Humanities (see allowable subject codes in footnote 1 of the Concentration Requirements tab)X  3
Additional Social and Behavioral Sciences (see allowable subject codes in footnote 2 of the Concentration Requirements tab)X  3
Historical Perspectives X3D3
 Total Credits   15
Semester 4CriticalRecommendedAUCCCredits
SPCM 207Public ArgumentationX  3
Select one course from the following:X  3
Writing Arguments (GT-CO3)  2 
Writing in the Disciplines: Arts and Humanities (GT-CO3)  2 
Writing in the Disciplines: Sciences (GT-CO3)  2 
Writing in the Disciplines: Social Sciences (GT-CO3)  2 
Writing in the Disciplines: Education (GT-CO3)  2 
ElectivesX  9
AUCC 1C, AUCC 3A (Biological and Physical Sciences), AUCC 3D (Historical Perspectives) must be completed by the end of Semester 4.X   
 Total Credits   15
Junior
Semester 5CriticalRecommendedAUCCCredits
SPCM 341Evaluating Contemporary TelevisionX 4A,4B3
SPCM 350Evaluating Contemporary FilmX 4A,4B3
Minor, Interdisciplinary Minor, or Second Major CoursesX  9
 Total Credits   15
Semester 6CriticalRecommendedAUCCCredits
SPCM 342Critical Media Studies  4A,4B3
SPCM 360The Personal Lens – Making Media   3
Communication Studies ElectivesX  3
Minor, Interdisciplinary Minor, or Second Major CoursesX  6
 Total Credits   15
Senior
Semester 7CriticalRecommendedAUCCCredits
Select 12 credits from the following:X  12
Career Communication    
Gender and Communication    
Digital Media Cultures    
Visual Communication    
Screenwriting as Communication    
Film History: International  4A,4B 
Film History: United States  4A,4B 
Asians in the U.S. Media    
Film and Social Change    
Gender and Genre in Film: Comedy    
Gender and Genre in Film: Horror    
Gender and Genre in Film: Other Genres    
Study Abroad--South Korea: Cinema, Culture, and History    
Global Media Cultures    
Narrative Fiction Film as a Liberal Art    
Making Hybrid Fiction Nonfiction Film    
Study Abroad: Cinematic Rome    
Minor, Interdisciplinary Minor, or Second Major CourseX  3
AUCC 2 (Advanced Writing) and SPCM 100, SPCM 130, SPCM 200, SPCM 201, SPCM 207 must be completed by the end of Semester 7.X   
 Total Credits   15
Semester 8CriticalRecommendedAUCCCredits
SPCM 479Communication Studies CapstoneX 4C3
Minor, Interdisciplinary Minor, or Second Major CourseX  3
ElectivesX  8
The benchmark courses for the 8th semester are the remaining courses in the entire program of study.X   
 Total Credits   14
 Program Total Credits:   120